Illustration • Paperback

1950s-60s  •  While the early '50s rewarded Vic for his ability to draw and paint realistically, the late '50s gave him license to be innovative and experiment with technique and style. Next to magazine illustrations that allowed for generous compositions with room for detail, paperback covers were small: 7 x 4.5 inches, or less than 20 square inches, with the top 1/3 generally reserved for type. As such, paperback covers had to intrigue and have the dramatic power of a poster. Every publisher aimed for a signature look and within the same house different genres had different looks. Vic's versatility meant he could satisfy them all. Always on the lookout for the unusual effect that would make a cover stand out, he took special pleasure in creating situations that would require a double- take, if not a long study.

The Dissemblers
The Dissemblers

Scribner: author John Creasey, Thriller (1967)

The Swimming Pool
The Swimming Pool

Dell: author Mary Roberts Rinehart, Mystery

Tall Wyoming
Tall Wyoming

Dell: author Dan Cushman, Western (1957)

eg_secondman.jpg
eg_secondman.jpg
The Tulip Tree
The Tulip Tree

Paperback Library: Gothic (1963)

Fools Die On Friday.
Fools Die On Friday.

Dell: author A.A. Fair, Mystery (1971)

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Vic painted more than 200 paperback book covers, ranging in style from

photorealistic to impressionistic and surreal. His techniques included watercolor, acrylic, oil, pastel, torn tissue, woodcut, collage and manipulated photographs.

Among his clients were: Avon, Berkley, Signet, Dell, Ace and Pocket Books. 
•  For a more complete archive visit:  https://victorkalin.shutterfly.com/

© 2015 by Rebecca Kalin